E-commerce financing

Stock the cart. Scale the store.

Working capital for online stores and DTC brands. Fund inventory buys, ad spend, and cash-flow gaps between payouts—based on your revenue, not just your credit score.

Up to 15 month terms

No clawbacks

Same-day commissions

We fund defaults*

*As long as they are satisfied or on payment plan

See your options

2 minutes. No commitment. No credit impact.

How much funding do you need?
$50,000

First Base Finance is not a bank. Offers are subject to underwriting and partner availability.

Requirements

What you need to qualify

$5,000+Minimum monthly revenue
3+ monthsTime in business
3 monthsBank statements
How it works

Four steps to first base.

Getting funded shouldn't feel like the major leagues. Here's the whole game plan.

1Application

Step up to the plate

Tell us about your business. About two minutes, no commitment.

Step up to the plate

Tuned for online sales cycles

We look at your store revenue, not just your credit score.

  • IncludedApprovals based on real sales deposits—not a perfect FICO alone.
  • IncludedCapital for inventory, paid ads, packaging, or marketplace fees.
  • IncludedA reviewer who understands payout timing and campaign spikes.
Revenue lensFunding range
0%

A funding ceiling reviewed against your deposits, seasonality, and repayment capacity.

E-commerce is one aisle of who we fund.

We also back brick-and-mortar retailers, restaurants, and service businesses. Explore more industries.

Founders who kept the store shipping.

$0M+
funded to date
0hr
average funding time
0%
approval rate

Inventory for a launch and ad spend hit at once. They underwrote my store deposits and moved faster than my old bank ever did.

Noah B.

DTC Brand · Brooklyn NY

Verified customer

Bank said no. First Base looked at my actual sales and had me funded the next day.

Marco D.

Auto Repair · Chicago IL

Verified customer

Easiest application I've ever done. No runaround, no surprise fees.

Priya S.

Dental Practice · Austin TX

Verified customer

Ready to fund the next SKU run?

See e-commerce working capital options in minutes. No commitment, no hard credit pull to check.